Ella
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AI lead response for gyms

Every lead answered in under a minute.
Day or night.

Ella replies to every new gym lead by SMS the moment they come in — qualifies them, books the appointment, and logs it back to GymSales. So the leads your team can’t get to never go cold.

Book a demo See how it works

Built on GymSales · Twilio · n8n · Claude — live at a pilot club today.

What Ella covers
168 hours a week Every new lead STOP/opt-out compliant Attributed in GymSales
Why gyms use her

Speed your team can’t match by hand — on every lead, every hour.

01
Instant response

Reply before they cool off

Ella texts every new lead back in under a minute — not the next business day. You win the enquiries competitors leave sitting in an inbox until morning, when the lead has already joined somewhere else.

02
24/7 coverage

The shift no human works

She runs all 168 hours a week, including the 9pm–7am after-hours gap no consultant is paid to cover. Leads that come in while the club sleeps get a real conversation, not a voicemail.

03
Booked & logged

Qualified appointments, fully attributed

Ella qualifies, books the appointment, and writes every action back to GymSales — each booking tagged booked_by_agent. Your team walks in to a diary of ready-to-close visits.

Measured, not promised

What she’s actually doing at a live club.

Real numbers from a pilot club running Ella today. Every booking is tagged in GymSales, so the pipeline below is attributed to her — and it grows the longer she runs.

Median response
47s

From lead created to first SMS — day or night.

After-hours handled
100%

Of 9pm–7am leads get a live conversation, unattended.

Consultant hours back
12+/wk

Returned to the team from first-touch and chasing.

Pipeline attributed
$18k+

From Ella-booked appointments and joins, and rising.

The stack

Built on tools you already trust

  • GymSalesYour CRM — leads in, bookings and attribution back out.
  • TwilioThe SMS gateway that carries every conversation.
  • n8nOrchestration — the wiring between lead, reply, and booking.
  • ClaudeThe reasoning that reads intent and writes a human reply.
Compliance

Guardrails enforced at the gateway

STOP / opt-out honoured automatically. If a lead replies STOP, they’re removed at the gateway — no further messages, no exceptions.

Outbound send-window respected. Ella listens 24/7, but proactive outreach stays inside sensible hours — she never cold-texts someone at 3am.

Every action written back. Conversations and bookings are logged to GymSales, so your team has the full trail.

Figures measured at a live pilot club and grow over time. Your club’s numbers depend on lead volume and offer.

Questions

The things gym owners ask first.

Straight answers. If yours isn’t here, ask us directly.

No — she feeds them. Ella handles the instant first reply and the qualifying back-and-forth, then hands your consultants booked, ready-to-close appointments. Your team does what they’re best at: closing in person. She just makes sure no lead goes cold before they get there.
Ella is GymSales-native. New leads flow to her automatically, and she writes conversations, bookings, and outcomes straight back — every booking tagged booked_by_agent so attribution is clean. Messaging runs over Twilio and the whole flow is orchestrated in n8n.
Yes. STOP and opt-out requests are enforced at the gateway — the moment a lead opts out they’re removed, automatically. Proactive outbound respects a sensible send-window, so Ella never messages leads at unsociable hours even though she’s listening around the clock.
Because she’s built on tools most clubs already run, onboarding is measured in days, not months. We connect GymSales and your number, tune Ella’s tone and offers to your club, and run her past you before she goes live. You approve how she sounds before a single lead sees her.
Pricing scales with your club, and it’s set against the consultant hours and cold leads she saves you. The clearest way to see the fit is a short demo on your own numbers — see pricing & book a demo.
Book a demo

See Ella answer a lead in under a minute.

Bring your own lead flow. We’ll show you exactly how she’d reply, qualify, and book — for your club, on your numbers.

Book a demo How it works